A comprehensive analysis of the most important tonalities of the season
The importance of color as a powerful message of optimism resonated in the fashion shows for the spring / summer season 2018, raising the palette that reinvigorated the proposals for accessories and fashion shoes, dyeing them with energy and positivism.
Main trends? First, white is the herald of the new season in unique tonalities that establish a sense of conviction. Second, that the cakes raise their amperage with an almost luminous quality. New colors become fashionable like the lilac, which comes to rebalance the already successful palette of rosés that has been imposed since last season as the vibrant alternative and the feminine option. Third, bright and energetic tones carry the message of individuality and creativity with a bold and youthful attitude. While earth tones, as background, are remodeled, as a fourth option, leading the transition to this infallible palette.
Pure white
Bright white shades refresh the selection of footwear and accessories announcing a new season with optimistic sensitivity. These pure white anchors the palette spring summer 2018 but also acquire relevance in line with the increase in monochromatic outfits. Soft skins and high-tech fabrics are used in port and tailor looks, while femininity is highlighted by opulent ornamentation.
Neutral
The warm palette imparts a sophisticated feeling to the season, underlining the quality of chromatic richness. The sand color, the yellow ocher and the brick move away from other paler shades of previous seasons with an earthy quality, intensifying the palette with an impression of freshness that will continue throughout the rest of the season. Ivory - with grayish undertones - appears as an alternative to white.
Acid cakes
Luminous cakes reload the palette of the spring summer 2018 aligned with a message full of confidence. These acid cakes impart a sense of femininity to the collections, with the introduction of trendy colors such as pale lime, electric lilac, pink "sweet" and frosty blue. All, applied as solids, in "looks" from head to toe.
Lilac
The powerful presence of the lilac is a tendency in itself. It departs from the offer of cakes and offers a fresh alternative to rosés. The electric lilac has a feminine quality and jovial energy that will tread strongly. The introduction of blue and gray are added to the tones of mandatory status. Especially, for the tailor-type and masculine air attire.
Green
The shades of green from the forest to its intermediate manifestations are interpreted this season as the perfect alternative to navy blue. We will see it in applications saturated in skins, in sports styles and in monochromatic "looks".
Red
This dramatic color joins the chorus of strong alternatives, from the fiery red, through the tomato, using its optical quality, amplified by the shiny endings. A new tone is the "indie red", which has an orange tint, which offers a versatile option for its earthy undertones.
Bright
A bold palette resonates this season, while designers invest in invigorating and saturated colors, bold combinations, recharging footwear and accessories for the new season. The glossy finishes intensify this optimistic message.
Black and white
Timeless combinations of black and white offer a transsexual air to the collections. These combinations have a modern look that can be worked in both sophisticated and sporting styles. Here also striking patterns can be introduced.
Gold
The golden tones continue to evolve from pre-summer as the most prominent metallic of the season. The pure gold communicates a sense of opulence for the spring summer of 2018, standing out in elaborate embroidery and antique metals. The paler sandy metallic ones maintain a richness that goes well as an accent of the earthy neutrals. The mirror and gloss finishes amplify this feature.
